This four-hour virtual course is aimed at those who, more often than not, find themselves ‘saying yes’ when they really should say ‘no’? But, they do so, because they don’t want to offend others – at the expense of their own needs! And, to those who listen with respect and dignity to others, but, who don’t receive the same courtesy in return. It’s also aimed at delegates who feel uncomfortable giving constructive criticism to people who are being unreasonable, disrespectful, unhelpful or unfair [to name just a few dominant behaviours] and who also find themselves apologising when no apology is warranted? In short, this course is aimed at helping delegates become more assertive, to manage expectations and to feel comfortable giving feedback and constructive criticism to others, without fear of the consequences.

We have developed this four-hour virtual training course, with a break in between, for a maximum of 10 delegates. You can either book to join one of our 'open' courses, where individuals, from different organisations can attend, or you can book an 'in-house' course for your own organisational group.


Through a thoughtful mix of presentation, led-discussion, theory, case-study, debate and break-out groups, you should, by the end of the course, be able to:

  • Say No when you mean No - explore ways in which to be more persuasive and practice saying 'no' more often.
  • Worry less about trying to please everyone and wanting or needing others to like you.
  • Recognise the difference between assertive, aggressive and passive behaviour.
  • Identify your own strengths and weaknesses.
  • Understand human behaviour and appreciate the various influences on your own behaviour - personality, motivation and perception.
  • Trust v Fear - learn how to trust your actions and decisions, whilst reducing your fear of the consequences.
  • Resolve conflicts & develop strategies for becoming more assertive when dealing with difficult people.
  • Learn how to avoid getting 'hooked' into behaving against your will by others.
  • Change the way you view difficult behaviour - negative to positive thinking.
  • Deal with barriers to assertiveness.
  • Develop assertive behaviour, self-esteem and confidence, using assertive language and body-language.
  • Develop ways to raise 'sensitive' issues.
  • Gain new ways in which to give and receive critical feedback and cope with criticism.
  • Apply assertive techniques in different workplace situations and know how to build on work-place relationships.


Sandy Keating leads this workshop. She's an energetic and knowledgeable trainer, with a wealth of practical experience coupled with a strong theoretical background. And when she says no she means no. Just you try her!


To find out what other people think about this workshop click here to read their comments.


This workshop is available for in-house delivery which is cost effective if you've got more than a few people who need training with the added advantage that course content can be tailored to your specific organisational needs. Contact the trainer to discuss your requirements.


Dealing with difficult people

Leadership and management skills 

Social media training

Join our waiting list

We're sorry, the course youíve chosen isnít running as an open workshop at the moment but you can either register your interest and weíll let you know when itís back on, or ask to have it delivered in-house (see below).

Ask about in-house options

If you have more than a few staff to train, want to tailor the content to your exact organisational needs, prefer the privacy of one-to-one training, or simply want the flexibility of choosing a date and, for our face-to-face workshops, venue that suits you, then this is a great and, in most cases, cost-effective alternative to our public sessions.

Price From £1199 per day (or per hour)*

* Please note the rate depends on workshop type and duration. You may pay even less than the price shown for shorter sessions.

Book an in-house workshop

If you're ready to order an in-house workshop and you want to use our secure, online booking system then click on the order in-house button below. You'll get a chance to let us know your preferred date at the next step.

Price From £1199 per day (or per hour)*

What our clients say:

"An excellent course that was very well presented by a trainer who was clearly experienced in his field and put his message across in a relaxed and good humoured manner. Thank you."
01584 890970

ACM Training

ACM Training is a trading name of Crosshands Limited. Our registered office is at the above address and our registration number is 03136393.

Five minute masterclasses
Special offers
Consultancy services

Follow us on Facebook  Follow us on Twitter  Read the ACM blog  Read the Difficult People blog  LinkedIn

© ACM Training